Back to Events

Best Practices for Digital Marketing

The Challenge of Change Series

Wednesday, March 10, 2021
9:00 AM - 10:00 AM (CST)

Event Details

Join us for the third session of The Challenge of Change Webinar Series, Best Practices for Digital Marketing, presented by Michelle Ford.  Topics to be covered in this presentation include:

  • Online presence from a prospect point of view
  • SEO/SEM/Google 3 Pak
  • Create, Claim and Verify Your business
  • Online Reputation
  • Website Tips

About the Speaker:

Michelle Ford, Marketing Director, Heritage Properties

Michelle Ford started in the multifamily industry in 2001 as a leasing professional for AIMCO.  Since then she has gained extensive onsite experience managing properties and working as a Marketing Director.  She also  worked for RentPath as a Regional Sales Executive where she consulted with different management companies throughout Mississippi regarding advertising and marketing decisions.

Michelle oversees all marketing and public relation operations for Heritage Properties which has over 10,000 units across TX, LA, MS, AL, TN, and ND.  Since she has joined the Heritage team, they have developed the Heritage App, implemented lead tracking/management software, and redesigned all of our websites.  She is committed to providing ongoing seminars to inspire and work with onsite teams.

Michelle graduated Cum Laude from Tulane University where she studied Science and Marketing.  Her and her husband Curtis are proud parents of three children, Sophie, Thompson, and Britton.  They currently reside in Mandeville, LA where they enjoy spending time together outdoors.”

This session sponsored by:

About the Series

AAGM is excited to present The Challenge of Change Webinar Series.  Six sessions will be offered starting February 10 running through April 28.  

Early Bird pricing for AAGM Members is just $45 for ALL 6 sessions!  Discount pricing good through January 15. Registration includes ALL 6 sessions so you only need to register ONCE!